The Secret to Standing Out in an Off-Season Market

Sellers are more likely to negotiate as the end of the year comes close.

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As we come to the end of the year, I often hear people say, "You know what? I'm going to wait until after the first of the year. I don't think this is a good time." They think it’s just not the right time. Well, let me tell you, that couldn't be farther from the truth.

For those of you thinking about buying a home, let’s think about this adage: if you’re going to buy a car, do it on the last day of the month. Why? Because dealerships are eager to hit their quotas, and they’re usually more willing to negotiate. The same principle applies to real estate.

Let’s flip the script and talk about sellers. If you’ve had your home on the market for several months and you’re looking at the holidays, you might be thinking, “Wow, we missed our opportunity. We may not have another one until spring or summer.” Do you think sellers in that position are going to be more motivated to negotiate?

"With fewer homes on the market, your property could stand out even more, attracting motivated buyers."

So, if you're a seller contemplating waiting until after the New Year to list your home, I’ve got news for you: you should do just the opposite. Listing your home now means you’ll face less competition. With fewer homes on the market, your property could stand out even more, attracting motivated buyers who are ready to make a move.

These are just some things to think about at this time of year. If you have a question or want to talk to us about what makes the most sense for you, give us a ring or email us. Our contact details are (800) 800-2978 or email us at info@HellerTheHomeSeller.com.